The Genesee Brewery on Friday  held a ribbon cutting ceremony to unveil The Genesee Brew House and announce details of its grand opening. The public grand opening celebration on Sept. 8th will feature a free concert, tours of the pilot brewery, beer tastings for individuals who are 21 years of age or older, food and more.   

In November of 2011, The Genesee Brewery announced plans to renovate the former packaging center in Rochester’s Northeast neighborhood. The majority of the development project is complete but the outdoor concert and event space will be completed in spring 2013. The company says it has invested nearly $3.9 million into the project.

The Genesee Brew House features interactive exhibits, multi-media content, a gift shop and a pilot brewery complete with a tasting bar.

Upstairs, there is a pub-style restaurant, outdoor terrace seating and a rooftop patio.